St. Regis
The Residences
“Turks and Caicos”
We translated the exclusivity of a legendary brand into a digital sales experience. An immersive website for a pre-construction project aimed at the ultra-luxury market.
*Architectural visualization provided by the client.
*Architectural visualization provided by the client.
The Art of Restraint
Working with a global brand like St. Regis means every pixel, every color tone and every photographic choice goes through a rigorous filter. The challenge was not to "invent," but to interpret the corporate manual to build an effective sales tool without breaking the brand codes.
We studied St. Regis locations around the world to ensure visual consistency, working hand in hand with brand representatives for final approval.
Editorial & Timeless
Image Curation
From Architectural Blueprint
to Digital Experience
As new models and towers came in, the static PDF was no longer enough. We designed an interactive card system that lets users filter and explore the master plan distribution intuitively.
Graphic Support
We support the sales team by turning technical information into commercial tools. We clean, organize and vectorize the original architectural plans to make them legible and attractive in presentations and print.
Unit Extraction
Cropping and adapting each unit from the master floor plan to create individual sales sheets.
Asset Optimization
Correcting lines, weights and scales to ensure top quality both on the web and in the printed brochure.
